“The greatest threat to our planet is the belief that someone else will save it.”

– Robert Swan, Author -

The old Lakota was wise. He knew that man’s heart, away from nature, becomes hard; he knew that lack of respect for growing, living things soon led to lack of respect for humans too.

- Luther Standing Bear, Native American author -

Living Sustainable

We believe it is our responsibility to do what we can to preserve the natural world, and that ‘BALANCE’ is the true meaning of sustainability.

We pride ourselves highly on running a successful business that supports local economic and social development, and delivers a carbon neutral footprint which can achieve ecological harmony and well-being for all. We understand that as a company and individuals we have an important role to play in facilitating the long-term sustainability of the tourism industry if we are to succeed in enhancing the environment for future generations. Therefore, we are accountable for what we do and implement monitoring procedures to record and keep our use of energy, water, materials and emissions to a minimum.

Plant 100,000 endangered trees and Encourage forest growth.

Our goal by 2030 is to plant at least 100,000 rare and endangered tree species, with help from our clients booking though Classic Perspective, in designated areas by collaborating with our hotel partners.

Recently we have collaborated with Sanctuary retreats, where guests staying at Olonana, Kenya booking through Classic will have the opportunity to plant endangered trees species at the Property, contributing to the restoration of the African wilderness. This will also allow guests to leave an everlasting mark in the Masai Mara, as every tree will be tagged with a family name.

In December of 2021, our guests at Angama Mara  where the first to plant a tree in the memorial garden with Classic Perspective's new and exclusive collaboration of tree planting, contributing to our 100,000 growth goal.

Reduce, Reuse, Recycle.

Plastic is not bio-degradable, it just breaks up into tiny pieces over time and remains plastic. It will take a water bottle over 450 years to break down completely and nearly 90% of water bottles are not recycled but end up in landfills where it takes thousands of years for the plastic to decompose.

That’s why Classic Perspective is working closely with our properties to encourage reusable metal bottles on safari properties, and glass bottles in all our featured properties though-out the portfolio. This simple act of reducing the amount of plastic waste being generated, can significantly reduce the overall damage to planet.

Since introducing the reusable water bottles, properties have reduced plastic waste by up-to 85%. We aim to make all of our make all of our properties plastic free by 2025, encouraging and promoting the benefits of sustainable living.

Goal. 3
Coral Reef Regeneration Project in the Indian Ocean

Classic Perspective is one of the only travel agencies throughout the world that is not leaving the revival and survival of its reef to nature. Instead we are funding a coral nursery located within the Indian Ocean, where tiny corals are nurtured until eventually they are able to be transplant on to the existing reef to help it regenerate.

The long-term aim and ongoing initiative of Classic Perspective's coral nursery is to increase reef colonies, ensure their sustainability, improve their resistance to temperature change and disease, and to increase the diversity of coral species. The nursery is the first step in growing corals ready to be transplanted on to degraded areas of reef after 9-12 months in the nursery. Scientists are currently working on these micro-solutions to revive coral populations however to sustain and protect coral reefs, climate change has to be addressed on a personal, local and global level.

In August 2021, company director, Grant Dullage visited the coral plantation program in the Indian Ocean, to plant his own and to see the process so far achieved.

Goal. 4
Thoughtful Food.

Our passion for protecting the planet for future generations includes the environmental impact of the delicious and healthy food we offer our guests.

What we eat not only has an impact on our personal health, but also on the health of our planet. Therefore, we like to know exactly where our food comes from. Making the right choices to eat local, fresh produce and thinking about how our food gets to us makes a difference. Low impact on the environment, but high impact on the taste buds!Everything we purchase is PALM OIL FREE.

Community partnerships only work if our commitment to local communities is so deep that they trust that what we’re doing – preserving this land – is in their interest.”